4-Key Elements to Creating a “One Page Business Plan”


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When I was a young’n my grandpop would tell me that “You could go anywhere I wanted in life, but you’ll most certainly need someone’s help in getting there.” Looking back, I can see that these words of wisdom was the foundation and my beginning lessons in the art of goal setting and networking with the right people.

I’m sure I’m not the only one to wake up with ideas and yearn for the means to bring them to light. If you have the entrepreneur spirit, then I can’t stress enough the importance of writing down your goals in a form of actionable plans. My point is, anyone can have an idea but how many of us can manifest the dream into a reality. There are countless startup business ideas that can be self-funded however, when the time comes for you to ask for help, you’ll need to have as close to a concrete plan as possible to show. That is where a business plan comes in handy.

The purpose of a business plan is to act as a roadmap to the success you envision. Writing a one-page business plan helps the new or small business owner focus on communicating the vision and main components that make up the company. A business plan is a great option to write even for a single-employee business. It brings a look of professionalism through defining the objectives of the business.

With this article I want to simplify the process of creating a “1-Page Business Plan” to help get the ball rolling. The reality is nobody has it all figured out so if you can fill in the blanks with the following elements, you’re on the right path.

Please note that this is NOT the business plan you will use to solicit funds from a bank or investor. It’s merely a guide to organizing your thoughts before informing people of your intentions and to create interest in getting involved. Investors will require a more formal business plan to include detailed financial information, market research, competitor analysis and such.

In the end, setting goals provides a roadmap for success. Of course, this plan is intended just to get you started however it is important that you have a document to refer to when unforeseeable challenges arise and your forced to change course or adapt to these changes.

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